Sport Business Strategy - Masters

SLN #: 438891
Course Prefix: SDO-598
Course Section: 015
Credit Hours: 3
Instructor(s): Lee
Course Books: View List of Books

Course Description:
Sports can involve a jog around campus or big business. Sports are interesting, important and a vivid context to learn about consumers, organizations, diverse stakeholders, media and entertainment, partnerships and sponsorship, highly competitive strategies in finance and marketing, managing community venues, big events, and other relevant business topics. Maintains a pragmatic, experiential, yet well-grounded focus, studying the role, nature and dynamics of sports business both in and around "sports industries" and in and around "conventional businesses." Builds and "tests" knowledge and exercise skills related to sports business analysis, decision making, communication and both strategy development and execution. Intellectually rigorous, yet fun. Develops a sophisticated, yet practical understanding of the nature, contexts and dynamics of sports business.

Additional Information:
Credit Hours: 3
Grading Option: Letter Grade Only
Graduation Writing Requirement: No
Flexible/Upper-Level Writing Requirement: No
Skills Requirement: No
Simulation Course: No
Experiential Learning: No
Seminar: No
Special Withdrawal Course: No
Final Exam Given: Yes
Final Exam Type: Online
Attendance Policy: Per Statement Of Student Policies

* The law school has a policy that is used to calculate credit hours. Please see the Statement of Student Policies.